Emirates to promote Bahrain and Zambia Tourism to attract tourists

Dubai: Emirates has signed two MoUs on the final day of Arabian Travel Market (ATM), embarking on partnerships with the Bahrain Tourism and Exhibition Authority and Zambia Tourism to boost tourist arrivals to each country.

Emirates will support the Kingdom of Bahrain’s new four year strategy (2022-2026) for the tourism sector that aims to attract 14.1 million tourists by 2026. Emirates currently serves Bahrain with 21 weekly flights on its Boeing 777, providing convenient schedules for travellers looking to connect to Bahrain via Dubai.

Emirates and Zambia Tourism will jointly explore opportunities to boost visitor arrivals to Zambia. Through this partnership, the two parties will explore ways to collaborate on key initiatives to promote experiences in Zambia and increase the visibility of the destination within the Emirates network. Both parties will also consider various advertising and marketing campaigns to drive inbound visitors to Zambia.Emirates  now offers daily flights to Zimbabwe.

Emirates has safely restarted operations to more than 130 destinations, across six continents and currently operates 21 flights per week from the Dhaka to Dubai.