Las Vegas begins to bounce back

 

Meeting and convention industry leaders in Las Vegas gathered at the iconic “Welcome to Fabulous Las Vegas” sign, symbolizing the resort community’s united commitment to moving business forward in honor of Global Meetings Industry Day (GMID).

Steve Hill, president and CEO of the Las Vegas Convention and Visitors Authority (LVCVA) said: “Today we celebrate the many contributions that help Las Vegas maintain its position as the number one Trade Show destination. We have been honored to welcome our trade show organizers, exhibitors and attendees back to Las Vegas for valuable, in-person connections and we are grateful for their business and commitment to our destination.”

Conceived by the U.S. Travel Association, the premiere advocacy association for the travel industry, GMID showcases the impact of the meeting industry to the U.S. economy. According to the U.S. Travel Association, as a result of the pandemic, the U.S. saw a decline of $211 billion in business travel spending, $97 billion of which was due to the decline in meetings, conventions and trade shows. In-person meetings benefit attendees by fostering deeper connections, enhanced education and training opportunities and access to information through informal conversations.

“As co-chair of Meetings Mean Business, I encourage everyone to advocate for the industry,” said Michael Massari. “To bring business back to 2019 levels, we must continue to do what we do best – plan and execute extraordinary meetings and events. Over the last 12 months, Caesars Entertainment has proudly hosted many conferences at CAESARS FORUM, including PCMA Convening Leaders, Meeting Professionals International’s World Education Congress and Cvent Connect. We look forward to welcoming more meetings and conventions back to the destination.”

An estimated 2.2 million convention attendees were hosted in Las Vegas in 2021. In-person meetings and conventions returned to the destination in June 2021, reigniting the industry and showcasing confidence by tradeshow and meeting organizers that meetings can be held safely and efficiently. Sales teams throughout the destination have also been hard at work securing new deals that will bring new business to the destination over the next decade

-B